Monzo Move
Monzo Move was a quick brief, looking at how important branding is for a product. We were tasked to look at a company and imagine how they would promote a product they do not produce, focusing on brand continuity. I looked at how Monzo advertise their banking and put their approach to producing smart trainer insoles. Monzo is all about tracking your money, how little can go a long way and their bold colours and characters. Taking this ethos I designed these smart insoles, how they would work and the branding around the product.
![](https://freight.cargo.site/t/original/i/ef67ae2bdcd6e9d282fc422f05daf2c2721a723499af424ca3a3d94fb6875c80/Monzo-index.png)
![](https://freight.cargo.site/t/original/i/1402df2ed503d2f82f480b83a4f8e78b761f6b08ebe5542d28198ca934ffa560/running-monzo2.png)
![](https://freight.cargo.site/t/original/i/1bd898b0bf7cddcbbfe491e22d9e256e73cbaf604ba690dd7b65aa65b40d4cc3/insole.png)